Brand identity and website design for a physio and fitness therapy clinic in London.
Having worked as a physiotherapist across various clinics in London, Liam Rodgers established his own physiotherapy and fitness clinic based in central London. Inspire Physio & Fitness was born! Currently with two locations in Soho and Liverpool Street, the business takes a personalised, in-depth approach to clients’ health and fitness needs. The company required a fresh brand identity and website to communicate its mission, unique blend of services and its highly experienced staff. The brand needed to visually fit within the healthcare and sports sector yet stand out in a crowded space of physiotherapists and fitness coaches operating in central London.
The visually identity resulted in a strong, solid logo set against a predominantly light blue tones and warm accents to give the brand an established feel and to convey trust and experience within the sector. The mobile-first website design presents details about the company’s services, its core team of sports and therapy professionals, credible testimonials and staff written blog posts, and allows visitors to effortlessly book sessions online.
The company successfully launched its brand and website in mid 2023 and kicked off its digital marketing activities, including building an online community leading to increased enquiries and bookings. Liam Rodgers, Founder, said “Rus has really helped my new business take off with a beautifully designed brand identity and modern website, which perfectly tied into our marketing strategy. He listened carefully and guided me through every step of the process, and I’m very happy with the outcome! I would easily recommend his services.”
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